18.10.06

confusing truth and beauty

"No wonder our perception of beauty is distorted". Hats off to Dove for creating this mini film that shows the makeup and photoshop process used to turn models into billboard superfemmes.

4 comments:

Anonymous said...

Wow! Before watching this, I wasn't crazy about the Dove advertising campaign, but wow! Everyone who watches this mini film should pass along the link...

Anonymous said...

Woooow what a difference!

RD said...

Yes, very thoughtful. Not only socially conscious in addressing the unreasonable body images that we create for ourselves but also profound. Behind any art there is artifice. Art is the concentration of reality. But it need not be realistic. I wouldn't want to live inside a Picasso, nor would I want to be a chic sack of bones.

BB

Anonymous said...

I do like the idea of the Dove campaign, it's quite encouraging that a well-known brand is attempting to change minds.